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Found 24 items.

Estudios de Administración

A conceptual review of the literature on brand personality

81-104

Gonzalo R. Llanos-Herrera

2022-07-09

The purpose of this study is to contribute to the knowledge of the systematization of the conc...

Estudios de Administración

Scale to measure the emotional connection with a tourist destination

92-112

Eduardo Torres Moraga, Agustín Vidal Buitano, Luis Soto Sanhueza

2020-07-09

This research aims to propose a scale of love for a tourist destination, which allows a more comp...

Estudios de Administración

E-Commerce in times of pandemic: re-examining the role of key antecedents of Purchase Intention

28-51

Cristobal Barra, Wilson Esquivel, Allison Medel, Bastian Melendez

2022-07-09

The objective of this research is to test a model for the formation of purchase intention in e...

Estudios de Administración

Caja Vecina, Keep Growing in an environment of technological changes

51-81

Ismael Oliva Becerra, Marta Jancso Acuña, Karla Barriga Alarcón

2019-06-06

Towards the end of 2016, CajaVecina, a subsidiary of BancoEstado of Chile - the country’s only st...

Estudios de Administración

Relational marketing and CRM in SMEs in the textile and apparel sector in Antioquia

5-22

María Andrea Ruiz-Velásquez, Lina María Ceballos, Dr., Natalia Londoño-...

2020-12-31

This qualitative research explores the strategies and activities involved in relationship marketi...

Estudios de Administración

Does Social Responsibility Influence Organizational Performance?

16-34

José Felipe Ojeda-Hidalgo, Alejandra López-Salazar, Dolores Guadalupe Á...

2019-06-06

This research analyzes the impact of Corporate Social Responsibility (CSR) on business performanc...

Estudios de Administración

Understanding the service experience of the banking industry: A data mining approach

5-35

Carolina Martinez Troncoso, Alejandra Coronado, Camila Gallegos

2022-12-26

The purpose of this research is to investigate the banking Service Experience (SE) using text min...

Estudios de Administración

Liquidity, profitability, tax rate and bankruptcy risk in Colombian SMEs

16-32

Nelson A. Andrade-Valbuena, Fabio Moscoso Duran, Carlos Salcedo-Perez

2017-06-30

This article looks for statistical evidence for the correlation between liquidity, profitability,...

Estudios de Administración

Sponsorship sales is not only a sport, but an institutional business as well: evidence from two professional football clubs in ...

82-100

José Francisco Navarro Picado

2019-12-12

The purpose of this paper is to identify the impact of institutionalization, legitimacy, learning...

Estudios de Administración

BKLAB: A cutting-edge strategy and new business

152-181

Livio Barnafi Retamal, Felix Lizama Garrido, Diego Lopez Lopez, Ismael ...

2021-06-29

Livio Barnafi Krause, pharmaceutical chemist and Business Manager at Laboratorio Barnafi Krause (...

Estudios de Administración

Entrepreneurial Orientation and SMEs: Governance as moderator of a firm’s short-term performance

52-75

Nelson A. Andrade-Valbuena, Pablo Gonzalez-Araya, Gonzalo Llanos-Herrera

2021-12-18

The purpose of this research is to examine the influence of Governance in the relationship of Ent...

Estudios de Administración

Labor characteristics and commitment to work: Exploring occupational well-being

20-31

Angélica-María Hermosa-Rodríguez

2018-06-30

The main purpose of this study was to examine the relationship between psychosocial job character...

Estudios de Administración

Training and history of patient loyalty in the context of private medical services

49-78

Cristóbal Barra, Eduardo Torres M, Arturo Z. Vásquez-Parraga

2011-12-31

Due to the increasing competitiveness in the medical activity, patients loyalty to doctors have b...

Estudios de Administración

Flora flower store: different deliveries to create an innovative service experience

38-51

Lorena A. Palacios-Chacon, Mauricio Ortiz Velasquez, Mario Giraldo

2019-12-12

FLORA Flower Shop was, in 2018, a flower shop located in the Riomar zone of Barranquilla, Colombi...

Estudios de Administración

Leisure lifestyles of childless couples vs. Full nest

49-68

Sandra María Gallego Martelo, Lina María Ceballos, Maria Claudia Mejia-Gil

2020-05-28

Despite multiple studies related to lifestyles and family life cycles, few academics have concent...

Estudios de Administración

Why do internal control systems fail in large corporations?

23-42

Lorena A. Palacios-Chacon, Natalia Lopera-Lopez

2020-07-27

The case examines the events that Gonzalo Jiménez faced in 2018 when he was working as an interna...

Estudios de Administración

The cement industry in Chile: Cbb and its vision of the future

64-95

Briones Ángeles, Ismael Oliva B., Karla Ramírez Hernández

2020-12-28

In 2019, Cbb (previously known as Cementos Bío Bío) was one of the biggest producers of cement, c...

Estudios de Administración

Analysis of web portals in government management of the municipalities of the State of Nuevo León, Mexico

3-19

Xóchitl A. Arango Morales, Olga Nelly Estrada Esparza, Jessica Hernánde...

2018-12-12

The article analyzes the web portals of the 51 municipalities of the state of Nuevo León in Mexic...

Estudios de Administración

Conduciendo la transformación digital en el Banco de Chile

Felix Lizama, Manuel Aranda Gutierrez, Pablo Bustos Faret, Ismael Oliva

2023-06-30

El 1 de octubre de 2018, Eduardo Ebensperger, gerente general del Banco de Chile terminaba los úl...

Estudios de Administración

The relationship between organizational culture and total quality management in SMEs

79-104

Gerardo Hernandez Chavez, José Luis Jaramillo Villanueva, Yazmín Hernán...

2022-11-06

Organizational Culture is widely recognized as one of the fundamental elements for the success...

Estudios de Administración

The Effects of Service Quality on Customer Trust and Satisfaction in Internet Banking

1-36

Eduardo Torres-Moraga, Cristóbal Barra, Arturo Z. Vásquez-Parraga, Anto...

2013-06-30

Purpose - This study contributes a multidimensional measure of service quality impacting on the t...

Estudios de Administración

Building consumer confidence towards Internet banking: an analysis of corporate image factors

23-45

Eduardo Torres Moraga, Carlos Flavián Blanco, Pedro Hidalgo Campos

2007-06-30

Trust is one of the most important factors when selecting a particular financial institution, esp...

Estudios de Administración

Financial services design via conjoint analysis

1-13

Juan Pablo Muñoz C.

1994-06-06

The article describes the design of a new financial service concept in Chile, by means of conjoin...

Estudios de Administración

Personal management skills as a determinant of quality in internal service

1-25

Andrés Raineri Bernain, Claudio Fuchs Baranski

1995-12-31

An empirical study is presented on the relationship existing between the personnel management ski...

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