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Found 6 items.

Estudios de Administración

Impact of strategic planning, CSR and non-financial performance in Quintana Roo companies: a structural equation model

81-101

María de Jesús Pérez Hervert, Alberto de Jesús Quintal Palomo

2021-06-14

The main focus of this study is to examine the impact of strategic planning on Strategic Social R...

Estudios de Administración

E-Commerce in times of pandemic: re-examining the role of key antecedents of Purchase Intention

28-51

Cristobal Barra, Wilson Esquivel, Allison Medel, Bastian Melendez

2022-07-09

The objective of this research is to test a model for the formation of purchase intention in e...

Estudios de Administración

A conceptual review of the literature on brand personality

81-104

Gonzalo R. Llanos-Herrera

2022-07-09

The purpose of this study is to contribute to the knowledge of the systematization of the conc...

Estudios de Administración

Management of SMEs in Mexico. In the face of new business scenarios and the theory of the agency

69-91

María Rosa López Mejía, Alicia Gómez Martínez, Mitzi Donaji Sánchez Mel...

2020-05-28

This century is already characterized by seriously competitive business environment. For this rea...

Estudios de Administración

Management of organizational change in Chilean companies

1-41

Andrés Raineri B.

2001-12-31

Globalization has brought an intensification of competition throughout most of the world. These n...

Estudios de Administración

Awto: an innovative proposal to urban mobility in Chile

105-126

Ismael Oliva, Felix Lizama, Javier Espinoza, Mauricio Gherardelli

2022-11-06

In June 2016, Awto, the first carsharing system in Chile, was launched through an initiative o...

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Estudios de Administración

Universidad de Chile

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