MUÑOZ C., J. P. Financial services design via conjoint analysis. Estudios de Administración, [S. l.], v. 1, n. 1, p. 1–13, 1994. DOI: 10.5354/0719-0816.1994.56684. Disponível em: https://estudiosdeadministracion.uchile.cl/index.php/EDA/article/view/56684. Acesso em: 3 may. 2024.